Why Labeling Quilts & Blankets Is Important? How to Make Labels Durable & Appealing?

Why Labeling Quilts & Blankets Is Important? How to Make Labels Durable & Appealing?

Winter, a season synonymous with cozy & warm blankets, quilts & clothes, is just a few months away. While it is getting ready to knock at your door, are you? There can be a tremendous demand for quilts & blankets during winters. As multiple brands try to fill in for this demand, you need to make sure that yours stands out. Yes, producing superior quality products is important, but many manufacturers forget the most crucial element that helps in the customer’s buying decision—branding. Things like product tags & labels are your brand ambassador on the market’s shelf and must reflect your brand values.

Visually appealing & durable tags/labels can help you scale up your sales by many folds by making your product a preferred choice for customers. Scroll down to know the whys & hows of labeling your quilts & blankets.

1. Handling Details: A label contains the handling details of your product. Inefficient labels that get damaged even before reaching the customers fail to deliver handling information. This could increase customer complaints about product damage on incorrect usage.
2. USPs: What makes your product different from others? The fabric quality & other superior materials used, maybe. But your customers won’t know that. Customers today want to make informed purchases & if your label provides them the details they’re looking for, then they’re more likely to buy it.
3. Branding: A small element like a label can go a long way in building your brand reputation. For instance, you go to a store & come across a nice quilt. To know more about it, you further check its label, but the label is torn or damaged. What will that say about the brand? As a result, you might check out other products & purchase the next product with proper labeling.

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1. Is resistant to tear, moisture, & oil.
2. Boasts of unmatched tensile & tear strength.
3. Provides designing liberty.
4. Brings imagination to life with superior print quality.
5. Is a tree-free and eco-friendly solution that can be recycled.
6. Is compatible with stitching & other processes.
7. Allows hot foil stamping for elaborate designs.
8. Is compatible with multiple print technologies.